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Email is far from obsolete and remains a steadfast communication channel. Our established strategy cultivates engagement by delivering automated, personalized messages meticulously crafted to foster a cohesive and meaningful brand experience, ensuring its enduring relevance.
Email Approach
Step 1 - Ensure Mobile Friendly Design
Were you aware that 69% of mobile users discard emails that lack mobile optimization? At BCM, our in-house designers prioritize mobile-first design, ensuring the optimal end-user experience.
Step 2 - Create Impactful Subject Lines
The subject lines you choose significantly affect open rates and spam reporting. Leveraging our channel expertise, we craft compelling subject lines with added impactful personalization, aiming to boost email engagement and reduce spam reports.
Step 3 - Continual Innovation
Centered on data-driven approaches, our strategies involve pinpointing your audience, constructing and reviewing your email marketing lists, and meticulously crafting cohesive campaigns aimed at boosting email open rates.
Step 4 - Email Creative Content
Our team possesses a profound understanding of the distinctive nuances of email marketing, ensuring the delivery of optimal content and compelling visuals.